Privacy policy

Effective Date: October 26, 2025

At Eetaboo.com, your privacy and data protection are extremely important to us. This Privacy Policy explains what information we collect, how we use it, and how we keep your data safe when you interact with our eco-friendly e-commerce store. We use simple, clear language to help you easily understand our practices.

1. Who We Are

Our website address is https://www.eetaboo.com.

Eetaboo is a Kerala-based eco-friendly brand, offering natural, sustainable, and plastic-free everyday products. We operate as an online store (e-commerce) serving customers across India.

2. Information We Collect

We collect information to process orders, improve your shopping experience, personalize recommendations, and run our business smoothly.

A. Information You Provide:

Contact & Account Information: Name, phone number, email address, shipping/billing address.
Order & Payment Details: Payment information processed securely via trusted payment gateways. (We do not store card or UPI details.)
Customer Support Data: Queries, reviews, return requests, and any communication you make with our team.
Newsletter/Marketing Sign-Ups: Email or phone details provided when you opt in.

B. Automatically Collected Information (Technical Data):

Device & Browser Information: IP address, device type, operating system, and browser.
Usage & Interaction Data: Pages viewed, product preferences, time spent, clicks, and navigation patterns (helps us improve UX).
Cookies & Tracking Tools: Used to store preferences, enable cart functionality, and provide personalized content and ads.

3. How We Use Your Information

We use your data to deliver a smooth, safe, and personalized shopping experience.

Order Processing: Confirming, shipping, and tracking your orders.
Customer Communication: Sending order updates, support responses, and necessary notifications.
Improve User Experience: Analyzing website performance, customer behavior, and product demand.
Personalization: Showing relevant product recommendations, eco-friendly suggestions, or natural-care content.
Marketing & Promotions (Opt-In): Sending offers, updates, and new product launches via email, WhatsApp, or SMS.
Security & Fraud Prevention: Protecting our platform, payments, and customer accounts.

4. Sharing Your Information

We do not sell, trade, or rent your personal data.

We may share information only with trusted partners who help us operate our eco-friendly online store:

Logistics & Delivery Partners – to fulfill orders.
Payment Gateway Providers – for safe and encrypted payments.
Analytics & Technical Services – to improve performance (e.g., Google Analytics, Meta Pixel).
Legal Compliance Bodies – if required by law.

All partners follow strict confidentiality and data protection standards.

5. Cookies & Tracking Technologies

We use cookies and similar technologies for:

Saving your shopping cart
Faster logins
Personalized recommendations
Analytics to improve website performance
Showing relevant ads on Google, Facebook, and Instagram

You may disable cookies anytime in your browser settings, but certain features may not work fully.

6. Data Retention

We store personal data only as long as needed to:

Fulfill your orders
Provide customer support
Maintain transaction history for legal/tax purposes
Improve website performance

After this period, your personal data is securely deleted or anonymized.

7. Your Rights (Under DPDP Act – India)

You have full control over your data:

Access: Request a copy of the information we hold.
Rectify: Correct inaccurate or outdated details.
Delete: Ask for data deletion (unless legally required to retain it).
Withdraw Consent: Unsubscribe from marketing anytime.
Data Portability: Request transfer of certain data.

To exercise your rights, contact us at the details provided below.

8. Data Security

We use industry-standard security practices, including:

SSL encryption
Secure servers
Encrypted payment gateways
Limited data access controls

While we strive for complete security, no digital platform can guarantee 100% protection.

9. Policy Updates

We may update this Privacy Policy to comply with new laws, improve clarity, or reflect changes in how we operate our online store. The latest version will always be available on this page with an updated Effective Date.